Michael Jordan Files Suit in China over Name Use Right 

On 23 February 2012, retired NBA superstar Michael Jordan announced that he has filed a lawsuit in a Chinese court against Qiaodan Sports Company Limited, a sportswear firm located in Fujian province of China, over unauthorised use of his name as Jordan has been known for some decades in the country by the name Qiaodan. A website - www.therealjordan.com/en - has been launched to provide details relating to the case.