Working Team
Trademark Team


Qualification
Attoreny-at-Law (2009)


Education and Training
Double Bachelor's degrees in law and English language, Law School of Central University of Nationalities, 2006

Received further training on US trademark law and practice in the States in 2011
Received further training on EU IPR law and practice in Germany in 2018


Work Experience
Joined CPA as trademark attoreny in 2006


Service Area
Trademark Agency, Legal Services


Practice Area
Trademark Registration Consultation, Trademark Registration Application, Application for Three-year Non-Use Cancellation, Review of Trademark Cancellation, Review of Trademark Refusal, Review of Disapproval of Trademark Registration, Trademark Opposition Application, Trademark Invalidation , Review of Madrid International Trademark Refusal, Opposition Against Madrid International Trademark Application, Trademark Administrative Review, Trademark Administrative Litigation, Trademark Civil Litigation, Administrative Protection Against Trademark Infringement (Investigation and Handling/Anti-Counterfeiting ), Trademark Search, Trademark Watch, Trademark Co-Existence Agreement (Letter of Consent) Negotiation, Trademark Trading/Assignment Negotiation, Domain Name Registration/Renewal/Transfer, Domain Name Arbitration (Domain Name Disputes), Copyright Recordation for Works, Copyright Recordation for Software, Copyright Civil Litigation, Administrative Protection Against Copyright Infringement , Customs Recordation of Intellectual Property Rights, Customs Protection of Intellectual Property Rights, Protection of Intellectual Property Rights at Exhibition, Intellectual Property Strategy Consulting, Intellectual Property Protection Strategy, Intellectual Property Training, Intellectual Property Assignment, Intellectual Property Licensing, Intellectual Property Operation, Intellectual Property-Related Legal Advice, Intellectual Property-Related Dispute Resolution, Negotiation, Mediation and Arbitration, Intellectual Property Infringement Risk Assessment, Intellectual Property Infringement Analysis, Intellectual Property Infringement Investigation, Intellectual Property -Related Notarization, Other Legal Matters Related to Intellectual Property


Personal Achievements
2022/2023 WTR YEARBOOK China Trademark (Co-Authors)
2017 published on China Patents & Trademarks 2017/4

2022 World’s leading female practitioners in Trademarks?section by Women in Business Law Guide
2021 Top?Trademarks?practitioners?in?China by Women in Business Law Guide
2020 Top?Trademarks?practitioners?in?China by Women in Business Law Guide
2019 Leading Practitioners (Trademarks section) by Women in Business Law Guide
2018 Leading Practitioners (Trademarks section) by Women in Business Law Guide

The Expert Guides series, published by the Legal Media Group of Euromoney Institutional Investor PLC, lists the world’s leading practitioners in specific areas of law.



Representative Cases
Ms. Yu represents a large number of clients from various fields including electronic products, mechanical equipment, medicine and pharmaceutical, chemical products, Internet technology, fashion products, culture and education, food and beverage, etc. all over the world, and provides a full-range of expertise and has prevailed in plenty trademarks applications, reviews and contentious actions both before the CNIPA and the Courts. Among many others, she has been successfully representing a world leading fertilizer enterprise to prevail in more than 100 opposition cases.

The Review of Rejection to 天丝（Tencel in Chinese characters） Trademark was awarded as the Outstanding Trademark Case by the CTA (China Trademark Association) in 2015.



Memberships
INTA (International Trademark Association)
MARQUES (the European Association of Trade Mark Owners)
ICC (International Chamber of Commerce) Working Group on Trademarks


Location
Beijing


Languages
Chinese, English